
I want to add the phrase “everyday cycling” to our language.
I first heard this when I was a guest on the KBOO Bike Show in Portland. Before the show, I head co-host Tori Bortman use everyday
cycling, and being the word geek that I am, I asked about the nuances of her
phrase. A discussion ensued, and I am now convinced that everyday cycling needs to
be part of our language.
There is a sizable group of people who fall under the term everyday cycling, myself included, but my riding habits are usually described as bike commuting. Until now.
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Everyday cycling is cousin to “bike commuting”; however,
where bike commuting is limited to the travel to work by bike, everyday
cycling is a concept with more depth. First, commuting is connected to work, which
limits the term, but many use their
bikes outside of work. Additionally, if someone is interested in starting to bike and all they hear about in the media is bike commuting, that person may
not think biking is for them. Or worse, the positives of biking could be
overshadowed by a negative connection to work. Biking is more flexible than that.
It is through language that we communicate ideas. Tori put a
phrase to an idea that was always there, but nebulous because
the idea lacked unifying language. But now that everyday cycling is in my
vernacular, I can appreciate and embrace bike growth in new ways.
Everyday cycling describes biking that occurs every day, in every
way. Biking to the grocery store for a loaf of bread is everyday cycling.
Everyday cycling is simple and not confined to work travel, which is good
because it brings to our consciousness the many people who are changing the way
they live by biking, but have not, until now, had a solid phrase to describe
their vision. That is why I encourage the move to everyday
cycling rather than inadequate or partial terms which require too much
qualifying.
In my discussion with Tori, she brought up a salient point
which makes the phrase
everyday cycling more powerful than commuting. That point
is that EVERYONE can partake of everyday cycling. It is attainable; it is a
reasonable goal; it is a simple action to mesh with an existing life.
I want to see the day when most people grab their bikes for
transport without a second thought. When this happens, biking will no longer be
a novelty. It will be the culture rather than a subculture. I want to see this
happen, and subtle changes in language can help get us there. There will be those who will fight this because they like an
exclusive, small, distinctive bike culture. I understand. It is
fun. However, I believe there are greater gains to come from an everyday
cycling attitude. Everyone can have it.

Think about the idea behind everyday cycling and use the phrase this week, and while you are at it, tune in to KBOO’s Bike Show, the first
Wednesday of every month from 11:00 am to Noon, 90.7 FM.
This month the discussion covered Sunday Parkways and the world-wide ciclovia
movement, hosted by Sarah and Beth.
P.s. There is a cool bike rack outside of the KBOO studio
that looks like
headphones.
To listen to May’s show, “New to Cycling”, the one on which
I appear as a guest,
you can listen to or download it here.
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